Students were to create a brand identity for a topic of their choice. After thorough research of skate culture and a few brand name/direction changes, I was ready for action. Along the way I was immensely inspired by not only the skaters themselves, but the cinematographers behind the scenes generating countless content that not only looks amazing, but feels amazing.
What's your spur?
*Note: I claim no credit to the photos and body copy used in the magazine. I also claim no credit to the photos used in the advertisements. This project was created for student purposes; shoutout to the brand, Theories of Atlantis, for having such an influence on the curation of this project*